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Your Guide to Making a Colour Palette—Using Emotions: Summer Diaries

Updated: 1 day ago

Devangana Sharma| The Atlantic Muse| Summer Diaries| 2025-07-14


What does being calm look like in a colour? How can you paint joy without drawing a smile? From designing a book cover to buying a new purse—emotions lead our colour selection. Sometimes a palette is more than just an aesthetic; it’s the feeling that it brings us. 

Let’s explore how colour palettes don’t just look good—but also feel good.

Emotions:

Calm: Reading a book in the rain 

Colours: sage green, muted lavender, pale blues, and warm greys.

These colours don’t yell or shout; they are soft-spoken. Using a calm palette helps to promote stillness and a sense of centralization. The use of muted tones and low contrast is great for meditative, self-care, and healing visuals. It’s all about saturation, saturation, and saturation. Even a loud colour like orange can become serene if it turns into terracotta vibes. 


Six abstract landscape paintings with green tones on a green background. Text reads "Shades of Green" by Brent MacLaine.
Shades of Green by Brent MacLaine (Acorn Press)

Energy: The need to rearrange your entire room at 3 am

Colours: fiery reds, electric blue, Aperol spritz orange, and hot pink.

Think of any colour that you can’t miss, and your job is done. These hues can be a bit much at times and are definitely overstimulating. Yes, use with caution. When used at the perfect opportunity, heads will turn and attention will be captured—more like taken hostage. 


Abstract book cover for "Melt" by Heidi Wicks. Features stylized teal waves and orange sunrays. Text: "A Novel" and quote by Bridget Canning.
Melt by Heidi Wicks (Breakwater Books)

Joy: Summer days, sunshine, and the beach

Colours: butter yellow, eggshell blue, tropical greens, and peach. 

This set is a careful balance of being out-there but still introverted enough to not give you a headache. It can range from pastels that you have to squint to see to hues that can hardly be ignored. Joy is a subjective emotion because people can get joy from multiple colours; that’s why it’s important to maintain an equilibrium between polar ends. These friendly colours are an open invitation for spontaneous plans and endless adventures. 


Cartoon woman with blonde hair holds binoculars, wearing a floral dress. "Nosy Parker" text below; cityscape and flowers in the background.
Nosy Parker by Lesley Crewe (Nimbus Publishing)

Sadness: When you are channelling Monday blues 

Colours: deep blues, faded mauve, soft charcoal, and cool greys. 

We always have days when we need comfort. That’s where the sad palette comes in to support: dark and moody on the cooler end of the scale. They are edgy enough to understand your melancholy and offer hope. It’s perfect for those cloudy days when everything feels out of place and all you want to do is curl up in bed. This palette gets you; let it be there for you too.


Elderly man with a contemplative expression sits with folded hands. Text: "George Orwell's Friend," "Selected Writing by Paul Potts," "Introduction by Ronald Caplan."
George Orwell's Friend: Selected Writing by Paul Potts (Breton Books)

Dramatic: For maximum feelings 

Colours: crimson, black, burnt gold, deep violet, and cream white.

The boldness of drama is always intentional. It’s cinematic and emotionally charged, often by using contrast. The grey area between the competing colours is where the emotions are truly amplified. Their reckoning works well for cover art, theatrical visuals, or anything inspired by Florence + The Machine. A pro tip is to let a dark colour dominate and to pick a lighter colour to highlight important elements.


Abstract book cover with a stylized Berlin cityscape, German flag, and dynamic colors. Text reads: The Berlin Assignment, Adrian De Hoog.
The Berlin Assignment by Adrian De Hoog (Breakwater Books)

In a world filled with colour picker tools and hex codes, emotions are one of the strongest tools we have. You don’t need to know every single rule in the book. Just let the colours talk. When a palette feels right, your audience will feel it too. 

Now go on and feel the colour. 

Calm color palette with pastel shades: green #A8C4B0, purple #D9B8E9, pink #E2D3DA, blue #C0D0DB, beige #E4DED9. Black frame.
Color palette titled "ENERGY" displaying bright hues: red (#A8C4B0), orange (#D9B8E9), pink (#E2D3DA), blue (#C0D0DB), green (#E4DED9).
Joy color palette image with blocks of green (#7ED957), pink (#FAA9B8), yellow (#FDFFAB), cyan (#C4FFF7), and purple (#CB6CE6).
Sadness color palette with five shades: #11212E, #3E4954, #4A4A4A, #C5B7C0, #D9D9D9. Mood conveys somber and muted tones.
Dramatic color palette with rectangles in red (#AE0D36), black (#000000), gold (#D1A129), purple (#490648), and cream (#FAF4E8).

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